Business Advertising Directories ? SMB Advice & Tips

Online business advertising directories are an essential part of building and maintaining your small business? online presence. Not only do these directories help increase exposure, business directories can add relevancy to your site which is vital for search engine ranking.

There is a wide range of online advertising directories. Some offer free submissions, others charge fees. Some are designed as general directories; others are industry or location specific. A concentrated effort to list your business in multiple directories is a low cost way to gain online exposure.

The advantages of listing your business in as many directories as possible go beyond increased exposure to potential customers. Incoming links to your web site are of critical importance when it comes to search engine rankings. Search engines, like Google, place significant emphasis on link popularity, or the number of outside links pointing to your web site. Business directory listings play an important role in increasing incoming links.

Many directory listings allow customers to rate and review their experiences with your business. While this can be a two-edged sword, positive reviews and comments can greatly increase your customer base. If someone posts a negative experience, most directory sites allow a rebuttal, giving you the perfect opportunity to regain goodwill, address the submitters issue, and show other potential customers that you are committed to quality and customer satisfaction.

Of course, increased exposure is one of the main advantages of using a variety of business directories. It stands to reason that the more directories in which your business listing appears, the more people will be drawn to your web site.

There are three main types of business directories. They are:

GeneralRegionalIndustry Specific

General business advertising directories list businesses in all industries, specializations, and regions. Most general business directories offer free listings and differing levels of more prominent sponsored listing options. Examples of general business advertising directories include:

Business.com ? Business.com is a general business site dedicated to providing business information, how-to articles, directories, and additional resources. Directories match customers with needed services and products. Free listings, pay-per-click, and banner advertising levels are available.

RichDir.com ? Rich?s business directories provide a wealth of business information as well as business listings. Listings are submitted by business owners and reviewed for acceptance. Premium listings are available.

Best of the Web ? Best of the Web is one of the oldest directory sites. Not a business specific direction, they feature general, blog, and local directories, business owners may create their own listing, upload photos, and take advantage of a free get started option.

DMOZ ? DMOZ, or the Open Directory Project, is a large, comprehensive, human-edited web directory. A global community of volunteers maintains and constructs the directories. All listings, including those for business, are free.

Regional directories list businesses in specific geographical locations. Most regional directories break local businesses into industry categories and encourage customer reviews. Many regional directories offer business owners the opportunity to announce events, create coupons, monitor visitor traffic, and contact customers privately. Some of the currently popular regional business advertising directories include:

Yelp ? Yelp offers free listings for business owners and managers. ?Yelpers? rate and review various types of businesses, from restaurants to pet sitters. Yelp encourages users to socialize using online chatting and community tools.

Google Places ? Google Places offers free business listings with some advanced features. Photos, coupons, directions, and more can be included in a Google Places listing. Listing with Google Places improves your visibility in Google search listings and on Google Maps.

Yellow Pages ? A popular destination for consumers, Yellow Pages offers a free basic business listing and various paid options.

Yellow Book ? Yellow Book is another popular local search directory for consumers. Yellow Book offers a wide variety of free and premium tools for business owners.

CitySlick.net ? CitySlick.net offers a free service and various levels of premium features, including video promotions and classified ads.

Industry-related business advertising directories focus on a specific business type. Consumers looking for a competent attorney, for example, enter their zip code in a web site search field and receive a listing of nearby professionals. Some industry directories provide contact forms for each listing so that potential clients may contact the business professional directly.

Other useful types of business directories include listings with your local Chamber of Commerce, professional organizations, and local media web sites.

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Relative Terms: Advertising | business | advertising-directories | Directories

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Texas ALEC Politicians

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Source: http://www.sourcewatch.org/index.php?title=Texas_ALEC_Politicians&diff=576256&oldid=prev

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Assad forces bombard northern towns, avoid Turkish border

ANTAKYA, Turkey (Reuters) - Helicopter gunships bombarded a strategic town in northern Syria overnight and tanks moved close to the commercial hub of Aleppo, rebels said, but kept well clear of new Turkish air defenses installed to curb Syrian action near its frontiers.

Turkish commanders inspected the missile batteries deployed on the border region on Thursday following Syria's shooting down of a Turkish warplane a week ago, which has sharply raised tensions between the two nations.

The Turkish deployments, a graphic warning to President Bashar al-Assad, coincide with rising violence across Syria and increasingly urgent international efforts to forge a peace deal as the nation slips into full-blown war.

As the Turkish-Syrian dimension ratcheted up further pressure, peace envoy Kofi Annan said on Friday he was "optimistic" that crisis talks in Geneva on Saturday would produce an acceptable outcome, which has so far proved elusive.

However, diplomatic signals emerging later in the day were less than positive. Senior officials holding preparatory talks in Geneva on Friday failed to overcome differences on Annan's plan for a political transition. Western diplomats said Russia was pressing for changes to the text. Russian diplomats said the work continued but they would not "impose" a solution on Syria.

Russian Foreign Minister Sergei Lavrov and U.S. Secretary of State Hillary Clinton were to talk over dinner in St. Petersburg on Friday, a meeting that may determine whether the gathering in Geneva on Saturday can make any substantial progress.

Regional analysts said that while neither Turkey nor its NATO allies appeared to have any appetite to enforce a formal no-fly zone over Syrian territory, Prime Minister Tayyip Erdogan had made it clear Assad would be risking what he called the 'wrath' of Turkey if its aircraft strayed close to its borders.

Erdogan told a rally in the eastern city of Erzurum on Friday, broadcast by Turkish television: "We will not hesitate to teach a lesson to those who aim heavy weapons at their own people and at neighboring countries."

Recently, there were clashes close to the border between Syrian forces and rebels. Last weekend, Damascus said "terrorists" infiltrating from Turkey were killed and there have been reports of Syrian forces shooting into camps for refugees in Turkey.

The United States, Britain and France have said that Assad is responsible for the violence, which the United Nations estimates has killed at least 10,000 people, and is no longer fit to govern. Russia and China, however, reject what they describe as Western calls for "regime change".

Turkey, sheltering some 34,000 Syrian refugees and providing bases for the rebel Free Syria Army (FSA), is in the forefront of the efforts to bring down Assad.

SYRIAN TANKS MASS

The British-based Syrian Observatory for Human Rights said 190 people, including 125 civilians, were killed on Thursday.

General Mustafa al-Sheikh, head of the Higher Military Council, a grouping of senior officers who defected from Assad's forces, said around 170 Syrian tanks had assembled at an infantry school near the village of Musalmieh northeast of the city of Aleppo, just 30 km (19 miles) from the Turkish border.

"They're either preparing to move to the border to counter the Turkish deployment or attack the rebellious (Syrian) towns and villages in and around the border zone north of Aleppo," Sheikh told Reuters by telephone from the border.

Omar Abdallah, an activist in Idlib coordinating with the Free Syrian Army said: "After taking hits in rural Aleppo and Idlib, the army is re-grouping ... There is speculation that these forces intend to ring Aleppo, starting July 1."

Rebel sources in Turkey's Hatay region said Assad's helicopters attacked Saraqeb, a strategic town deep in Idlib province, but kept away from the area directly along the Turkish border in the rural regions of Idlib and Aleppo provinces.

Neither Turkey, which fears a local clash escalating into a regional sectarian conflagration, nor Syria, has any interest in a confrontation on their shared border.

Ankara, which has the second biggest army in NATO, called an emergency NATO meeting after its warplane was shot down.

Turkey has in the past talked about creating a humanitarian corridor on Syrian territory if refugee flows became dangerously unmanageable or the scale of killing in Syria became intolerable. But it had always said this would require international endorsement.

"NATO just doesn't look like it's in the mood," David Hartwell, Middle East analyst at IHS Jane's, said. "What you might get is the Turks forcing a de facto no-fly zone."

SQUARING UP?

Erdogan announced earlier this week that he had issued new rules of engagement to his border troops and said any Syrian military elements approaching Turkish borders and deemed a threat would be treated as a target. But he failed, perhaps deliberately, to specify how close Syrian forces could come to the border before becoming vulnerable.

Rebels sources said they saw two Syrian attack helicopters on Friday, flying about 4 km from the Turkish border in Idlib province and landing at an army base at Bab al-Hawa, close to Reyhanli, one of the places where Turkey has stationed anti-aircraft defenses.

It was the first time aircraft had been spotted close to the border and appeared to test Turkey's new rules of engagement.

"The Syrians might accept a very narrow zone along the border. Syria will remain very reluctant to get involved in any conflict with Turkey. They would be up against a very serious military foe," said Malcolm Chalmers, research director at Britain's Royal United Services Institute.

The world has been accused by Syrian opposition activists of inertia over the bloodshed. Diplomacy has failed to produce agreement between Western powers, backing the opposition, and Russia, which has used its U.N. veto to block Western and Sunni Arab moves to drive Assad from power.

Ahead of Saturday's meeting, Russia proposed changes to Annan's plan for a national unity government in Syria, despite initially supporting it, but the United States, Britain and France rejected the amendments, Western diplomats said.

Russia and the other permanent U.N. Security Council members told Annan this week they supported a transitional cabinet that could include government and opposition members but would "exclude ... those whose continued presence and participation would undermine the credibility of the transition and jeopardize stability and reconciliation", according to Annan's proposal.

Diplomats told Reuters that Annan's idea of excluding certain people was clearly referring to Assad.

Although Russia signaled to Annan this week that his plan was acceptable, Russian foreign minister Lavrov reversed course on Thursday, diplomats said. Diplomats said the Russians demanded that Annan remove from his proposal the language about excluding people from a Syrian national unity government.

Annan had made preliminary acceptance of his guidelines for a political transition for Syria a condition for organizing Saturday's meeting in Geneva. The meeting is to include the United States, Britain, France, Russia, China, Turkey, Iraq, Kuwait and Qatar. Iran and Saudi Arabia were not invited.

"I think we are going to have a good meeting tomorrow. I am optimistic," Annan told Reuters Television on Friday.

Assad on Thursday dismissed the notion of any outside solution to the 16-month-old uprising against his rule.

"We will not accept any non-Syrian, non-national model, whether it comes from big countries or friendly countries. No one knows how to solve Syria's problems as well as we do."

(Reporting by Stephanie Nebehay in Geneva, Erika Solomon and Mariam Karounty in Beirut, writing by Ralph Boulton and Peter Millership; Editing by Janet McBride and Alastair Macdonald)

Source: http://news.yahoo.com/blast-hits-damascus-turkey-sends-troops-border-083507427.html

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Tea party favorite tops five-term congressman in Oklahoma primary (Los Angeles Times)

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Cats and dogs and apps

This is a survey that would have been quite interesting to see in full, but even this small extract in japan.internet.com from a survey by goo Research into cat people and dog people was rather enjoyable.

Research results

Between the 4th and 6th of June 2012 1,091 members of the goo Research monitor group completed a private internet-based questionnaire. 52.5% of the sample were male, 15.9% in their teens, 17.8% in their twenties, 21.7% in their thirties, 16.2% in their forties, 16.2% in their fifties, and 12.2% aged sixty or older.

I?m a cat person, for many of the reasons listed below. Dogs are friendly because they see you as their leader, but cats like or dislike you just because they can, so to have cats sit on your lap is a sign of mutual trust, unlike a canine?s genetically-programmed hierarchical response.

Research results

Q1: Which do you prefer, cats or dogs? (Sample size=1,091)

Dogs	56%
Cats	30%
Dislike them both	12%
Other	2%

The dog people were asked why they liked dogs, and some of the main reasons were they are charming and loveable, obedient and loyal, clever and easy to train, and reliable. Furthermore, they were asked what they thought of cats, and some of the answers were that cats were egotistical, they are only friendly when it suits them, and they cannot communicate their intentions.

On the other hand, cat people liked that cats were free and did what they wanted to do, they weren?t submissive, they lived their lives at their own page, and they don?t get too close or too distant. For their impressions of dogs, cat people found it tiring being close to a dog, a lot of bother to take them for walks, and their howling was scary.

Next, out of the original sample, 114 people, or 10.4%, had either a pet dog or cat and either a smartphone or a tablet. They were asked the following.

Q2: Have you ever used an app that features dogs or cats? (Sample size=114)

No	58.0%
Yes	31%
Don?t know, forgot	11%

Read more on: cat,dog,goo reseach

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GOP lawmaker loses in Okla., Hatch wins in Utah

SALT LAKE CITY (AP) ? Republican divisions resurfaced in congressional primaries, with five-term Rep. John Sullivan falling to a tea party backed opponent in Oklahoma while Utah Sen. Orrin Hatch easily defeated another candidate backed by the insurgent group. It was Hatch's first primary challenge since his election to the Senate in 1976.

Jim Bridenstine, a Navy pilot and the former director of a Tulsa space museum, defeated Sullivan on Tuesday, making him the fourth incumbent congressman to lose in primaries this year. Bridenstine labeled Sullivan a career politician and criticized his votes to rescue financial firms during the height of the 2008 economic downtown and to increase the debt ceiling last year.

Sullivan seemed to be caught off guard by the closeness of the race. He had won his five previous elections with an increasingly larger percentage of the vote.

Hatch, 78, had been bracing for a tough re-election battle, but he breezed to victory. Former state Sen. Dan Liljenquist, who survived a 2008 plane crash in Guatemala that killed 11 of 14 on board, won just enough support at the state GOP's nominating convention to advance to the primary.

But Liljenquist faced an overwhelming financial and organizational disadvantage in the primary. Hatch, learning from the defeat two years ago of his Senate colleague Robert Bennett, spent about $10 million blanketing the airwaves and building a campaign operation unlike anything Utah had seen before.

Hatch told the Associated Press in an interview Tuesday night that he was ready to tackle the nation's debt problems and focus on Social Security and Medicare.

"This is my last term," Hatch said. "I'm ready to bite the bullet."

In a third high-profile race, 82-year-old New York Rep. Charlie Rangel won his Democratic primary in spite of a House censure 18 months ago for failing to pay all his taxes and for filing misleading financial disclosure statements.

During the Oklahoma GOP campaign, Bridenstine said Sullivan's history of "substance abuse" made him unfit for office, a reference to Sullivan's battle with alcoholism that involved a one-month stay at the Betty Ford Clinic in California in 2009.

In a series of advertisements and at debates, Bridenstine noted that Sullivan had missed 9 percent of House votes since 2003, much higher than the average rate of 2.4 percent. Sullivan said Bridenstine was making a read-between-the-lines attack on his time at the Betty Ford Center and his missing votes after the death of a child.

Bridenstine, 36, enjoyed the support from many in the tea party movement. He said during the campaign that Sullivan's votes weren't appropriate in a state where President Barack Obama failed to win a single county in 2008.

"He's been there for 10 years and there's a lot of people just like him who have made a career out of this, and when you are a career politician, you vote for things like bailouts, debt ceiling increases, government takeovers, stimulus packages and subsidies," Bridenstine said.

In Hatch's quest for a seventh term, he seemed to have an answer to every criticism. For those who said that 36 years in office was enough, he said that he wouldn't be running again if it weren't for the opportunity to serve as chairman of the Senate Finance Committee if the GOP wins control of the Senate.

For those who said he wasn't conservative enough, he gravitated to the right, scoring a 100 percent rating from the American Conservative Union in 2010 and 2011. His lifetime rating of 89 percent from the ACU would place Hatch among the Senate's most conservative lawmakers.

Liljenquist, 37, a relative newcomer to the Utah political scene, seized on voters' concerns about the growing national debt and tried to make the case that Hatch had been a major contributor to that debt.

A political action committee called FreedomWorks for America spent about $900,000 trying to defeat Hatch. Russ Walker, national political director for the super PAC, said his organization believes it did the right thing by taking on the incumbent. He noted that Hatch's voting record and rhetoric had become more conservative over the past two years.

With the primary victory, Hatch is a huge favorite to win the general election in November against Democratic candidate Scott Howell.

___

Freking reported from Washington. Associated Press writer Sean Murphy in Oklahoma City contributed to this report.

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Jenelle Evans and Gary Head: Arrested For Drug Possession, Domestic Violence?

Jenelle Evans and fiance Gary Head are both in jail, according to reports.

Us Weekly and Teen Mom Talk sources say Gary was arrested for domestic violence, and Jenelle for drug possession, following a heated argument.

During their spat, Gary "hit Jenelle numerous times."

If charged with assault, Gary Head, a Marine, faces serious jail time, and will most likely be dishonorably discharged from military service as well.

If Jenelle Evans is in fact charged with possession of an illegal substance ... no one would be surprised at this point. It's still unconfirmed if she will be.

In April, she accused Gary Head of abusing her, though she didn't press charges, Tweeting later that she didn't want to "jeopardize his career."

By early May, the pair had reconciled. On May 16, they got engaged after Head popped the question to Evans with a diamond sparkler.

They have since called off the engagement, gotten back together at least once, shot down pregnancy rumors and adopted a puppy.

More details to follow on the alleged arrest as the story develops.

UPDATE, 1:20 p.m.: “Gary beat the sh!t out of Jenelle,” a friend of the MTV star told Radar Online. “He strangled her with a bed sheet.”

“When the cops arrived they asked Jenelle what happened, and if she hit him and she told them, 'F**k yeah I did, I hit him back.’”

Jenelle is said to be “really shook up,” over the terrifying incident.

Both have reportedly been charged with assault, possession of drug paraphernalia, possession of marijuana and another prescription drug.  

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42 Malawians suffocate in truck: Tanzanian minister

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Screenwriter Nora Ephron Is 'Gravely Ill'

'When Harry Met Sally ... ' and 'Sleepless In Seattle' writer is not expected to survive the night, TMZ reports.
By Josh Wigler

Nora Ephron
Photo:

Nora Ephron, the writer of iconic romantic comedies "When Harry Met Sally ... " and "Sleepless in Seattle" among other hit films, is reportedly "gravely ill" and "not expected to make it through the night."

TMZ reports that family members are currently telling close friends of the writer/director "there is little hope that [Ephron] will recover from her current condition." The nature of her illness is not currently known, though it's been reported that Ephron is suffering from leukemia.

Word of Ephron's condition first hit the Internet on Tuesday (June 26) by way of an article published by journalist Liz Smith, a close friend of the legendary Hollywood screenwriter. In the column, Smith writes about Ephron as though she has already passed away, praising her friend's "grave" and "unexpected" humor.

"She never gave the answer I expected to anything. She was grave in her humor, which made it deadly, unexpected, truly funny and dauntingly intelligent," wrote Smith. "She seemed never to want or expect anything, while always demanding the best from the rest of us. She was — always — right and somehow left the smartest, most ambitious and silliest of us in the dust at her feet."

Shortly after publication of Smith's column, Ephron's former close friend Margo Howard wrote on Twitter: "A very accomplished writer died. Nora Ephron, from cancer."

Ephron's publisher Knopf later told The New York Times that Ephron is "still alive," according to a tweet from Times writer Julie Bosman. Knopf rep Elizabeth Lindsay said as much in a statement to the Atlantic Wire: "It's pretty critical. She's not doing well, but she's certainly alive ... The report she has passed away is not correct."

Stay tuned to MTV News for further updates on Ephron's condition.

Related Videos

• Nora Ephron: Dead At 71

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Big-bang soup wins the record for hotness

A video from Brookhaven Lab explains why the Relativistic Heavy Ion Collider, or RHIC, is producing temperatures up to 4 trillion degrees Celsius.

By Alan Boyle

What's hotter than Justin Bieber and Emma Stone put together? Guinness World Records says the hottest stuff made by humans is the multitrillion-degree quark-gluon plasma that was produced two years ago at the Brookhaven National Laboratory's Relativistic Heavy Ion Collider, or RHIC. The plasma, also known as big-bang soup, reached a temperature of 4 trillion degrees Celsius (7.2 trillion degrees Fahrenheit), which is 250,000 times hotter than the center of the sun.

Why so hot? RHIC's physicists were seeking to duplicate the conditions that existed just an instant after the big bang that kicked off the universe's expansion 13.7 billion years ago. At that temperature, the quarks and gluons that are almost always bound together in protons, neutrons and the like are jumping around in a free, soupy state. Studying that soup could reveal how the universe is put together at its most fundamental level.

---

The RHIC team created the soup by accelerating gold ions in a 2.4-mile-round magnetic ring in New York, and smashing them together at nearly the speed of light. They found that the proton-sized dollops of plasma had the characteristics of a nearly perfect liquid rather than a gas.

"There are many cool things about this ultra-hot matter,? Steven Vigdor, who leads Brookhaven?s nuclear and particle physics program, said in today's news release about the Guinness recognition. "We expected to reach these temperatures ?that is, after all, why RHIC was built ? but we did not at all anticipate the nearly perfect liquid behavior."

Vigdor noted that trapped atom samples also behave much like a liquid on the other end of the temperature spectrum, near absolute zero. "The unity of physics is a beautiful thing!" he said.

Like an aging celebrity, the 12-year-old RHIC is slowly being eclipsed by the new kid on the block ??CERN's Large Hadron Collider on the French-Swiss border, which is in its fourth year of operation. One of the detectors at the LHC, known as ALICE ("A Large Ion Collider Experiment"), is doing similar big-bang experiments with lead ions, and has achieved temperatures higher than RHIC's.?Some researchers have estimated that ALICE's soup gets as hot as?10 trillion degrees.?

"The energy density at the LHC is a factor of three higher than at RHIC," Brookhaven quotes CERN physicist Despina Hatzifotiadou as saying. "This translates to a 30 percent increase in absolute temperature compared to the value achieved by RHIC. So I would say that ALICE has the record!"

The only holdup is that ALICE's team has not yet published an official temperature measurement for its quark-gluon plasma, and as Brookhaven notes, "the Guinness team is nothing if not official." That means there's still plenty of time to raise a pint of Guinness (or your favorite alternate beverage) and drink a toast to RHIC's hotness.

More about big bangs:

---

Alan Boyle is msnbc.com's science editor. Connect with the Cosmic Log community by "liking" the log's Facebook page, following @b0yle on Twitter and adding the?Cosmic Log page?to your Google+ presence. You can also check out?"The Case for Pluto,"?my book about the controversial dwarf planet and the search for new worlds.

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Islamist joy as Morsy elected Egypt president

CAIRO (Reuters) - Islamist Mohamed Morsy was declared Egypt's first freely elected president on Sunday, sparking joy among his Muslim Brotherhood supporters on the streets who vowed to wrest more power from armed forces reluctant to cede ultimate control.

But many Egyptians, and anxious Western allies, urged Morsy to work fast to repair a country economically stricken and bitterly divided since the overthrow of Hosni Mubarak fractured the police state which had suppressed dissent for decades.

Morsy defeated former general Ahmed Shafik in a run-off last weekend by a convincing 3.5 percentage points, or nearly 900,000 votes, taking 51.7 percent of the total, officials said.

The announcement ended a week of angry disputes over the count in the poll to replace Mubarak, pushed aside by his fellow officers 16 months ago to appease the Arab Spring revolution.

In his first address to the people, many of whom voiced fears of Islamic law and a threat to secular traditions, Morsy insisted: "I am today a president to all Egyptians.

"There is no room now for the language of confrontation," he said. "This national unity is now the route Egypt must take to move itself beyond this difficult period."

The military council which has ruled the biggest Arab nation since February 11, 2011, curbed the powers of the presidency by decree last week, meaning the head of state will have to work closely with the army on a planned democratic constitution.

The generals say they want to hand over to civilian rule but are plainly set on defending their privileges and suspicious of the ability of Egypt's fragmented, and long oppressed, political movements to establish a stable constitutional democracy.

Calling it a "milestone in their transition to democracy", the United States, the army's key sponsor and also long wary of the rise of political Islam, joined other Western powers in congratulating Morsy and calling on him to form a government of national unity that would respect all Egyptians' civil rights.

BROTHERHOOD WANTS MORE

Brotherhood officials, speaking as supporters turned Cairo's Tahrir Square into a roaring sea of flags and chants of "Allahu akbar!" (God is greatest), said they would press on with protest vigils to demand that the ruling military council cancel this month's dissolution of the Islamist-led parliament and a decree which gave the generals powers that will restrict the president.

"Morsy is the first truly democratically elected president in Egypt," the Brotherhood's Yasser Ali told Reuters. "He has the legitimacy and will sit down with the military council and all the political forces to resolve the outstanding issues."

"Speak! Have no fear! The military must go!" crowds chanted on Tahrir Square, seat of the revolt. But like Morsy, other officials in a movement that opposed Egypt's army for six decades and was the inspiration for Islamist parties across the region, said they wanted to avoid outright confrontation.

There were some isolated scuffles in parts of Cairo between rival groups. Several hundred Shafik supporters in the middle-class suburb of Nasr City chanted "Save Egypt! The Brotherhood will destroy it!", while soldiers tried to keep traffic moving.

Field Marshal Hussein Tantawi, who heads the ruling Supreme Council of the Armed Forces (SCAF), called to congratulate the 60-year-old Morsy on his victory, state television said.

How these two men cooperate will determine Egypt's uncertain path from revolution to democracy and its relations with wary Arab and Western allies: Tantawi was Mubarak's defense minister for 20 years and has been close to the Pentagon; Morsy, jailed more than once under the old regime, has a doctorate in engineering from the University of Southern California.

"We thank God for reaching this historic moment, this luminous moment which Egyptians achieved by their own hands, their blood, their tears and their sacrifices," Morsy said, calling his election a "victory of the national will".

DISMAY FOR DIEHARDS

Those who voted for Shafik as a bulwark against a religious rule that they fear will mean intolerance and alienation from the West were fearful: businessman Maged Abdel Wadud, 45, who had gathered with others at a hotel hoping to greet a victorious Shafik said: "This is a very bad day for Egypt.

"I am so, so upset. I can't imagine this man becoming a president of Egypt. This is the beginning of the end for Egypt."

Some of those backing Shafik accused the military council and Tantawi of "selling out" to the Brotherhood. But a source close to the council itself insisted the election had been entirely fair, in contrast to those under Mubarak.

Describing it as "a true example of democracy to the world" the military council source stressed the pressure was now on Morsy to take responsibility - something many think might backfire on the Brotherhood if Egypt remains in crisis:

"The onus now is on the new president to unite the nation and create a true coalition of political and revolutionary forces to rebuild the country economically and politically," the source said. "The world is now watching the new president."

WESTERN CONCERN

Western powers, and Israel, have been concerned about the Islamist turn in Egypt. But Washington and Europe, both big aid donors, have also pressed the military to accept democracy, while urging the Brotherhood to respect all Egyptians' rights - notably those of women and the large Christian minority.

A White House spokesman, naming women and Christians as important interest groups said: "It is important for President-elect Morsy to take steps at this historic time to advance national unity by reaching out to all parties and constituencies in consultations about the formation of a new government."

The British and French governments echoed that sentiment.

In Israel, at war with the Brotherhood's Palestinian offshoot Hamas, Prime Minister Benjamin Netanyahu said he "respected" the democratic outcome in Egypt and expected to continue cooperation under the two states' peace treaty.

Morsy, in a televised statement behind a presidential crest, said he would honor all international treaties, while not mentioning the Jewish state by name in a speech punctuated by religious language never used by his secular predecessor.

In Hamas-run Gaza, where Palestinians hope Morsy may end Cairo's cooperation with an Israeli blockade, celebratory gunfire rattled across the crowded coastal territory.

Iran, which is at odds with most Arab states, welcomed what it called an "Islamic awakening" in Egypt.

A senior Western diplomat in Cairo called it "a triumph over the politics of fear and prejudice" and said: "The Muslim Brotherhood are far from a perfect organization, but Morsy's election represents a genuine result for the revolution."

He said he did not expect the movement to push its complaints so far as to provoke the military to hit back hard: "The Muslim Brotherhood will take what they've got - a prize unimaginable to them 18 months ago," the diplomat said. "An imperfect presidency is way better than none at all.

"It's part of the new and delicate act of political compromise, part of Egypt's new cohabitation."

LIBERALS CAUTIOUS, CHRISTIANS GLOOMY

Half of those who voted in last month's first round of the election backed neither Morsy nor Shafik and many who voted in the run-off voted negatively - either against Morsy's religious agenda or against Shafik as a symbol of military rule.

"We voted for Morsy reluctantly to prevent Shafik from getting in because if he were president, we would all be hanged," said Mohamed Abdel Latif, 28, a youth activist in the second city of Alexandria. "From today, we will oppose Morsy.

"The Brotherhood must remember that they won because of us and they shouldn't repeat the mistakes of the past."

Hamdeen Sabahy, the secular leftist who finished a close third behind Shafik in the first round, called on Morsy to "swiftly form a national presidential administration and a government that expresses national reconciliation".

Shafik, a former air force commander and Mubarak's last prime minister, offered his congratulations and said he was willing to serve in Morsy's administration if asked.

He had the support of many in Egypt's 10-percent Coptic Christian minority, many of whom reacted gloomily to the outcome. Ehab Aziz of the Coptic American Friendship League said fellow Christians were worried they would face special taxes, as some interpretations of Islamic law suggest for non-believers.

Joe Fahim, 29, a Christian in Cairo, said he felt "apathetic", adding: "For most Copts though, it's doomsday."

MORSY TO STRUGGLE FOR CONTROL

Analysts warned that Morsy may struggle to bring Egyptians the stability and prosperity they yearn for after stagnation and corruption under Mubarak, followed by 16 months of crisis.

"President Morsy will struggle to control the levers of state," Elijah Zarwan, senior policy fellow at the European Council on Foreign Relations, said in Cairo.

"He will likely face foot-dragging and perhaps outright attempts to undermine his initiatives from key institutions. Faced with such resistance, frustration may tempt him to fall into the trap of attempting to throw his new weight around," Zarwan told Reuters. "This would be a mistake.

"His challenge is to lead a bitterly divided, fearful, and angry population toward a peaceful democratic outcome, without becoming a reviled scapegoat for continued military rule."

Morsy has promised an "Egyptian renaissance with an Islamic foundation". Yet the stocky, bespectacled party official appears something of an accidental president: he was only flung into the race at the last moment by the disqualification on a technicality of Khairat al-Shater, the group's preferred choice.

With a stiff and formal style, Morsy cast himself as a reluctant latecomer to the race, who cited religious fear of judgment day as one of his reasons for running. He struggled to shake off his label as the Brotherhood's "spare tire".

Questions remain over the extent to which Morsy will operate independently of other Brotherhood leaders once in office: his manifesto was drawn up by the group's policymakers. The role Shater might play has been one focus of debate in Egypt.

Turnout was only 51.8 percent of the 50 million-strong electorate, slightly up on the first round but indicative still of a nation unused to having its voice heard without risking punishment and uncertain of the worth of the candidates.

(Additional reporting by Shaimaa Fayed, Tamim Elyan, Tom Perry, Edmund Blair and Patrick Werr; Writing by Alastair Macdonald; editing by Philippa Fletcher)

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NASA Visualization Explorer, v.1.5 (for iPad)

Version 1.5 of NASA Visualization Explorer (for iPad) improves on a useful science app that I reviewed in version 1.0.3. The latest version adds larger images, pinch and zoom-ability, marking of favorites, playlists of stories, and the ability to save stories for offline reading. The ability to save stories to your iPad is particularly significant. Although a fast Internet connection is still helpful in downloading stories?most of which contain one or more videos?stories saved on your iPad for later viewing will load instantly, whether you're online or not.

NASA isn?t only about space; it's had a fleet of Earth-monitoring satellites for more than 40 years. NASA Visualization Explorer (for iPad) combines images, videos, and simulations from both the cosmos and our own planet in a series of informative and visually stunning stories, each highlighting a different finding or aspect of NASA?s work.

Start Your Exploration

When you open the NASA Visualization Explorer (aka NASAViz) app, clicking on a menu icon at the screen?s lower left corner brings up the full menu of available stories, identified by title, date, and an associated image. You can also access lists of stories, sorted by topic: Earth; Planets and Moons; Sun; and Universe, as well as unread and saved stories and custom story lists.

Clicking on any of the stories brings up an image (or video) and caption, while along the bottom are thumbnails with more images and/or videos related to the caption. You can shrink the caption to show a full-screen image, or access the next story (or previous one), by clicking a right or left arrow. Holding your finger to an image lets you save it to a Photo Album on your iPad, print it, copy it, or email it, or share it to Facebook or Twitter. Stretching an image brings up a full-screen version.

At the screen?s lower right corner are four icons. A down arrow lets you save a story with all related images and video for offline viewing. A star arrow lets you mark stories as your personal Favorites. A plus icon lets you create custom lists of stories.

The last icon, at the lower right corner of the screen, is a right arrow. It lets you copy a story, open it in Safari on the NASAViz Web site (which includes the content of all the stories); share the story?s URL to Facebook or Twitter, e-mail or text it.

A gear icon in the screen?s upper left corner takes you to the Control Panel, which gives you information about the app and lets you change some basic settings. The About tab discusses the app?s creation by the Goddard Space Flight Center, while Instructions gives you a basic primer for using the app, and there?s a button for sending feedback to the app?s development team.

Stellar Content

There are plenty of timely stories, too, such as the one about the survival and amazing performance of sungrazing Comet Lovejoy, including videos of its reappearance after an exceedingly close encounter with our star. There's even a later video of the comet, now sporting a long tail, taken from the International Space Station. Another story that gained some play in the press was the discovery by NASA?s Fermi Gamma-ray Space Telescope of antimatter bursts released by thunderstorms. It, too, is featured in NASA Visualization Explorer. Visions of Venus contains a superb video of our sister world?s transit across the face of the Sun, captured in multiple wavelengths by the Solar Dynamics Observatory.

I found the first entry, titled Artificial World Captures Reality particularly interesting, as it describes NASA?s use of computer models that it uses in both short-term weather models and long-term climate models. NASA satellites in earth orbit relay immense amounts of data back to Earth each day, and scientists create a numerical model based on the data. As new data comes in, they tweak the model in an attempt to get a better approximation of reality. NASA?s Goddard Space Flight Center uses a supercomputer-based climate model called GEOS-5, which?at least in the short term?is able to predict shifts in weather patterns.

Many of the stories detail changes observed over time by satellites, ranging from local phenomena such as Las Vegas?s shrinking water table to large-scale changes such as the melting of ice sheets in Antarctica and Greenland and rising mean global temperatures. The app provides both evidence supportive of global warming and NASA?s reasoning and conclusions.

Regular Updates

The app?s content is regularly updated. In 2012, new entries have consistently been added to NASA Visualization Explorer at the rate of 8 or 9 a month. A significant majority are Earth science stories. Of the 87 stories available as mid-June, 67 were indexed under Earth, 15 under Sun, 8 under Planets and Moons, and 5 under Universe.

This free app gives viewers a look at what NASA?s satellites are studying?in space and especially on our own world. Version 1.5 offers improvements over version 1.0, the most significant one being the ability to save stories for offline viewing. NASA's impressive app could still could benefit from links to additional material on the topics covered. Overall, NASA Visualization Explorer provides dazzling visuals and detailed explanatory text of some timely and compelling science stories, and it's definitely worth a download.

More iPad App Reviews:

??? NASA Visualization Explorer, v.1.5 (for iPad)
??? OfficeTime (for iPad)
??? Bento 4 (for iPad)
??? Instapaper (for iPad)
??? Pocket (for iPad)
?? more

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Grey Caedus

Humanity has set out into space, hundreds of new worlds and locations, and empires spanning entire sectors. The Grey Caedus. home of humanity, is where it all started.

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Honeywell RTH230B 5-2 Day Programmable Thermostat ...

Digital Heat/Cool Thermostat, 5/2 Programming With 4 Periods Per Day, For Use With Central Gas, Oil, Or Electric Furnaces & Air Conditioning, For Single Stage Heating & Cooling Or Milli Volt Systems, Large, Easy To Read Display, Easy Access Battery Compartment, Filter Change Indicator, Temp Control +/- 1&degree. Fahrenheit.

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Gay Pride Parade to Strut Down New Route

Last year, nearly 800,000 spectators crowded Chicago streets and that number is expected to grow at this year s celebration. Charlie Wojciechowski reports on changes made this year.

Gay Pride Parade to Strut Down New Route

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Chicago?s annual Gay Pride parade will boast a new look this year in hopes of curbing alcohol consumption and balancing out larger crowds.

This year?s parade, the 43rd annual, kicks off June 24 at Broadway and Montrose, as opposed to last year?s start at Belmont and Halsted, to prevent the crowded streets from affecting Boystown residents. It will then proceed south down Broadway and Halsted, east on Belmont, return to Broadway and end going east on Diversey to Cannon Drive.

The new route, 22 blocks longer than last year?s march, is meant to safely accommodate increased numbers of spectators and will also add accessible train stations for attendees to reach the parade, according to a press release.

Selected intersections will allow parade watchers to cross streets and balance crowds along the route.

Last year, nearly 800,000 spectators crowded Chicago streets and that number is expected to grow at this year?s celebration.

To stave off the surge of heavy drinking associated with last year?s parade, police can now issue costly tickets to those consuming alcoholic beverages at the event.

Spectators are urged to bring water and sunscreen as previous parade days proved to be scorchers.

The Chicago Transit Authority will provide longer trains on some 'L' lines and will reroute eight bus routes. Information regarding those changes can be found on the CTA's website.

A live stream of the parade will be offered online on ChicagoPride.com and GayChicagoTV.com.

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DanWolken: Not near a TV but the last time I've seen this much Twitter commentary on a TV interview was, well, when Sandusky went on Costas.

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